Who We Are

We know you want high quality and committed talent for your priorities. That’s why your projects are staffed with expert associates. You get senior-level talent without the overhead of a larger firm’s hierarchy — now that’s great value.

We thrive on solving business challenges, applying our curiosity, creativity as well as collective and individual practical experience helping Fortune 100 clients to mid-size regional companies to entrepreneurs.

Meet a few of our experts.

John Bachmann, Partner

With experience in over a dozen industries, John is skilled in quickly understanding client needs and pinpointing solutions. His talents cover the vast range of marketing strategy to interactive technology. John is all about finding effective growth strategies by building/repositioning brands, creating winning promotions and loyalty programs, and making touchpoints like websites more effective.

He brings over 20 years of practical experience with A.T. Kearney Management Consultants, Ogilvy and American Express, and a client portfolio that ranges from AXA Financial to LexisNexis, Meridith Publishing, and Unilever. He can rally cross-functional teams in Fortune 100 companies while working with speed and agility to solve problems. John has the winning combination of an MBA from Wharton with a master’s in Engineering from the University of London — evidence of his ability to match strategic thinking with technical execution and analytics. John has a visceral entrepreneurial understanding, working with startups and even has a patent pending for a consumer product. He’s passionate about connecting with customers — and he’s also passionate about deep snow skiing.

Isaac Isayev, Director

Isaac is an analytical powerhouse and consumer advocate with deep client-side and consulting experience in consumer products and retail. Prior to working with Bending Brook, he worked with Pepsico, Kurt Salmon Associates and Nielsen Mobile. At Nielsen, he managed syndicated research. As a management consultant with Kurt Salmon Associates, Isaac helped retail, apparel and manufacturing clients with a broad range of marketing strategy challenges. Isaac is versatile in solving business problems, helping multinational clients in Japan to smaller, private equity-run firms. He earned dual business degrees — an MBA in management and marketing as well as a bachelor’s in finance — combining the creativity of growth strategies with an ROI focus. And his talents don’t stop with marketing strategy — he’s happy to create models and dive deep into the analytics with his SPSS skills.

Jason Neufeld, Online Genius

Jason loves interactive technology and is our resident geek in search engine marketing. He’s an online specialist who is Google Analytics & Adwords certified. He creates ROI-positive campaigns for paid search only after optimizing unpaid/natural search for clients. Jason’s MBA from Columbia is in marketing. He’s deeply involved with the industry, including the American Marketing Association, the Web Analytics Association, the Lead Generation Data Transfer Working Group of the Internet Advertising Bureau. Jason is tenacious in finding profitable customer niches and loves his Chihuahua named Chase.

Creative & Technical Talent

• Award-winning copywriters and writers. Portfolio includes work for American Express, Sharp Electronics, SAS airways, Lexis Nexis, Palisades Insurance, GORP, and the Wall Street Journal.
• Creative directors and designers adept at creating brand visual identities, digital and print promotion, social media campaigns and branded gaming experiences.
• Interactive technology team well-versed in HTML, flash, PHP, and more — we build with the technology that meets the need.

Of course, we’ll provide specific and detailed bios for your project team after discussing your needs. Give us a ring at 917.921.8009 or send an email to Ideas@BendingBrook.com to let us know how we can help.